Websites that speak human, brand unique, and make money
Which package do you need?
Campaigns
You can create a campaign to promote brand awareness, to launch a new product or service, or to target a specific action. I craft concepts and copy that drive your target audience to your desired goal.
- Campaign concept
- Tagline or slogan
- Campaign copy
Websites
Your website is your digital storefront. The goal: interest your target audience from the first glance and keep them engaged as they move from prospect to lead to client.
- Brand messaging
- Website Navigation
- Website Copy
Naming
Your name is like a springboard. It needs to reflect your company’s brand and services and also touch your target audience in a way that resonates in their heart and sticks in their mind.
- Name
- Tagline
- Brand Guide
Looking for something else?
I offer one-time template set ups or ongoing monthly content
to keep your people engaged and to keep you top-of-mind.
Online Content
E-mails
Case Study
Esther has been my copywriter now for over a year and she took PROSPR from zero marketing material to a business with a clear voice and mission. Her ability to capture my voice and style in her writing is uncanny. Her writing style is simple yet deep and really resonates with my target audience. Not only does she write well, but I also call her for marketing advice and she guides me with my best interest and goals in mind.

Simi Mandelbaum
Founder of PROSPR Financial Management
Esther is a terrific copywriter who I have personally used to help me with content marketing advice, and copywriting. She is great at capturing the essence of my product, message, or service, and knows how to get it across in just the right way. In addition, Esther managed to stay true to my voice and my brand even as she did the writing for me! I highly recommend Esther's creative and talented work for any website project, or any writing!

Mirel Goldstein
Psychotherapist and Business Coach